Sampled from 5 of North Melbourne Official App's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#FCFCFC bg
#DDDDDD
#043CA4 accent
#111111 text
The North Melbourne Official App keeps you close to the team, whether you’re in the stands or following from home. Plan your game day with fixtures, results, ladders, and pre-match guides, and manage your tickets without leaving the app. Watch exclusive videos, from match highlights to press conferences, and get instant alerts for team announcements, breaking news, and match starts. Get the latest news, match reports, and season highlights, plus live scores, stats, and team selections as they happen. Dive into detailed player profiles, explore in-depth team stats, and relive every key moment of the season. All the latest, straight to your pocket, with the North Melbourne Official App.
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 5 screenshots above are North Melbourne Official App's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: North Melbourne Official App runs a mixed light-and-dark set where the background shifts from screenshot to screenshot (first shot #FCFCFC) — each image has to stand on its own, so the captions carry more of the story. The accent colour we picked up, #043CA4, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Sports apps approach the same problem? Browse more Sports apps in the showcase.
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.