Sampled from 4 of Hedda Care's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#1C4434 bg
#3B5E50
#BC9474 accent
#FFFFFF text
Hedda Care är ett privat vårdföretag som erbjuder vård för dig som är privat- eller försäkringskund. Vi erbjuder även dig som patient vård inom våra regionsavtal. För att komma igång: * Ladda ner Appen * Godkänn att Appen får tillgång till video, högtalare och notiser För att logga in behöver du mobilt bankID. * Logga in i Appen * I Appen får du ett antal val där du har möjlighet att boka en tid för exempelvis videobesök. Du kan komma att behöva besvara ett par frågor och eventuellt betala inför besöket. Har vi bokat ett digitalt besök med dig kommer du få en notis om detta. Logga in och du ser ett ärende i Appen. I ärendet kan du bli om ombedd att besvara ett par frågor och ev. betala med ditt kort.
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 9 screenshots above are Hedda Care's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: Hedda Care runs a dark set where the background shifts from screenshot to screenshot (first shot #1C4434) — each image has to stand on its own, so the captions carry more of the story. The accent colour we picked up, #BC9474, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Medical apps approach the same problem? Browse more Medical apps in the showcase.
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.