Chart position — tracked daily by LaunchShots
Screenshot changes — detected by LaunchShots
Screenshot style breakdown
Sampled from 5 of Pure Play - Video Player's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#8CF4B4 bg
#7BD69E
#3CB484 accent
#111111 text
Screenshots
iPad screenshots
Icon palette
About this app
Tired of video playback being interrupted suddenly, or music suddenly stopping when switching pages? Welcome to a new era of smooth playback ! Install Pure Play, enjoy smooth background play and floating popup play right now! Install the Pure Play app and nothing else will ever distract you from watching video content of the most popular video resource, because all video ads and pop-ups will be automatically blocked by the app! With this app you will get a completely new, much more pleasant experience from watching Tube videos! FUNCTIONS IN DETAIL Floating Video Player - Allows you to play videos and MP3 music in Floating Popup Play Mode. - Play in both full-screen or floating popup window mode as you wish Background Video & Music Player - Allows you to play videos & music or audio in the background, in which way the video & mp3 or audio will continue to play when you exit Pure Play…
App details
What you can learn from Pure Play - Video Player
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 10 screenshots above are Pure Play - Video Player's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: Pure Play - Video Player runs a mixed light-and-dark set where the background shifts from screenshot to screenshot (first shot #8CF4B4) — each image has to stand on its own, so the captions carry more of the story. The accent colour we picked up, #3CB484, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Photo & Video apps approach the same problem? Browse more Photo & Video apps in the showcase.
Take what works into your own screenshots
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Apps with a similar look
Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.