launchshots / colors / salmon

Salmon

Symbolizes warmth, friendliness, and approachability.
#FA8072

Color codes

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HEX
#FA8072
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RGB
250, 128, 114
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HSL
6°, 93%, 71%
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CMYK
0%, 49%, 54%, 2%

Tints & shades

Tints — lighter
#FA8072
#FB958A
#FCAAA1
#FDC0B9
#FDD5D0
#FEEAE8
Shades — darker
#FA8072
#D06B5F
#A7554C
#7D4039
#532B26
#2A1513
Hues — around the wheel
#FA7E70
#FAF370
#8CFA70
#70FACA
#70B5FA
#A070FA
#FA70DE
Tones — toward gray
#FA8072
#E98074
#D78076
#C68078
#B4807A
#A3807C
#91807E
Temperatures — warm to cool
#F06BFF
#FF6BD3
#FF6B97
#FF7A6B
#FFB56B
#FFF06B
#D3FF6B

Palettes & harmonies

Complementary
#FA8072
#70ECFA
Analogous
#FA8072
#FAC370
#FA70A7
Triadic
#FA8072
#70FA7E
#7E70FA
Split complementary
#FA8072
#70FAC3
#70A7FA
Square
#FA8072
#A7FA70
#70ECFA
#C370FA
Monochromatic
#FA8072
#F72E18
#F96353
#FB998E
#FDCEC9
#FEDBD8

Color contrast

Here's how text looks on salmon versus the color as text — a quick legibility check before you use it behind captions.

Hello World
Hello World
Hello World

At this lightness, salmon pairs best with dark or black text for readable captions.

What Salmon means

Salmon is associated with warmth, friendliness, and approachability. In design and branding, it's chosen to evoke exactly these qualities — which is why the color behind an app's screenshots and store presence does so much quiet work before anyone reads a word.

As a vivid, light, warm color (HSL 6°, 93%, 71%), salmon reads as energetic and inviting. That temperature matters in design: warm tones draw the eye forward and create urgency, which is worth keeping in mind when you decide what role this color plays in your layout.

Color psychology of Salmon

Colors shape how people feel before they consciously register why. Salmon, with its associations of warmth, friendliness, and approachability, sends a specific signal — and using it deliberately means matching that signal to your product. A meditation app and a finance app both benefit from intentional color, but rarely the same one. The question isn't whether salmon is "good," but whether the feeling it carries matches the story you want your app to tell.

Using Salmon in app screenshots & UI

If you're designing App Store or Google Play screenshots, salmon works as a background or accent when it fits your brand's personality. A few practical notes:

Try Salmon in your screenshots

Use this exact color as a background or accent in your App Store & Google Play screenshots — free, in your browser, no signup.

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FAQ

What does the color Salmon symbolize?
Salmon is associated with warmth, friendliness, and approachability.
What is the hex code for Salmon?
#FA8072 — RGB 250, 128, 114, HSL 6°, 93%, 71%, CMYK 0%, 49%, 54%, 2%.
What colors go well with Salmon?
Its complementary color is #70ECFA. For softer pairings, try the analogous colors #FAC370 and #FA70A7, or build a monochromatic set from its tints and shades above.
Is Salmon a warm or cool color?
Salmon is a warm color. Warm colors feel energetic and advance toward the viewer.
What text color is readable on Salmon?
Use dark or black text on a salmon background for the best contrast and legibility.
Is Salmon good for app screenshots?
It can be, if it matches your brand. Use it consistently, keep captions high-contrast, and test how it looks at small thumbnail sizes in search results.

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