Sampled from 6 of Olio's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#FC7454 bg
#DD6649
#744C34 accent
#111111 text
Captions read from the screenshots (OCR, may contain small errors): 6 headlines, 4.5 words on average (longest 7).
Olio is your local go-to for free food and other useful stuff people nearby no longer need. From surplus supermarket food to everyday household items, Olio helps good things find a new home locally. It’s simple, free, and right on your doorstep. ⁕ Find free food near you Discover free food shared by local volunteers who rescue unsold surplus from supermarkets, local shops, cafes and more – from fresh bread and veg to cupboard staples and ready-to-eat meals. New food is added every single day. ⁕ Save money on your food shop Looking to cut costs? Olio also shows discounted food from local stores – less spend, same good food. ⁕ Get (and give) free stuff locally Browse free clothes, books, toys, toiletries and more from people nearby. Got food, clothes, books or household items you’re not using? Share them in just a few taps and clear space fast. Free items are requested quickly…
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 15 screenshots above are Olio's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: Olio runs a mixed light-and-dark set with one background colour (#FC7454) carried across every screenshot — the listing reads as a single poster when the shots sit side by side in search results. The accent colour we picked up, #744C34, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Food & Drink apps approach the same problem? Browse more Food & Drink apps in the showcase.
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.