Sampled from 6 of Online Auction's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#FCFCFC bg
#DDDDDD
#DC0C2C accent
#111111 text
Online Auction(OA) earlier known as Fujairah Auctions was founded in 2012. The idea stemmed from a research based in Asia, Europe, North Africa and America when the first online auction took place in 1995, to fabricate a state-of-the-art electronic auction system in GCC countries which benefits the customer from a remote location as well as to contribute to the increased trade exchange at the same time reducing the balance of economic deficit in those particular countries. Since then prominent companies have started online auctions in GCC countries, but compromised services over financial gain, which caused mistrust among customers as well as other trading companies. The need of the time was a competitive company that could regain the lost trust of customers and trading companies. Since the foundation of Fujairah auction now known as online auction we are trying our best to restore th…
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 10 screenshots above are Online Auction's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: Online Auction runs a light set with one background colour (#FCFCFC) carried across every screenshot — the listing reads as a single poster when the shots sit side by side in search results. The accent colour we picked up, #DC0C2C, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Business apps approach the same problem? Browse more Business apps in the showcase.
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.