Chart position — tracked daily by LaunchShots
Screenshot style breakdown
Sampled from 6 of My 7-Eleven's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#ECDCC4 bg
#CFC1AC
#047C64 accent
#111111 text
Screenshots
Icon palette
About this app
Deals, rewards & our best local fuel price, at your fingertips with the My 7-Eleven app. Simply scan your My Card each time you purchase fuel or spend in-store to enjoy these offers and rewards. PAY & GO Make your shopping and fuel experience faster, and more convenient than ever before. From Good Food To Go, Slurpees, quality coffee, Mobil fuel and more, skip the queue with Pay & Go. FUEL PRICE LOCK You could save up to 25c per litre*. Search the closest 7-Eleven fuel stores to find our best local fuel price on Mobil fuel. Lock it in for 7 days and fill up any 7-Eleven. *T&Cs apply. APP EXCLUSIVE DEALS Enjoy a free reward on your 7th visit as well as member only app-exclusive deals. Simply scan your My Card with each purchase to be rewarded. VELOCITY Earn Velocity Points the easy way – scan your Velocity linked My Card when you make a fuel or eligible in-store purchase. See 7…
App details
What you can learn from My 7-Eleven
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 9 screenshots above are My 7-Eleven's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: My 7-Eleven runs a mixed light-and-dark set where the background shifts from screenshot to screenshot (first shot #ECDCC4) — each image has to stand on its own, so the captions carry more of the story. The accent colour we picked up, #047C64, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Shopping apps approach the same problem? Browse more Shopping apps in the showcase.
Take what works into your own screenshots
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Apps with a similar look
Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.