Sampled from 6 of Everyday Mobile (Woolworths)'s App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#040404 bg
#272727
#FC6404 accent
#FFFFFF text
The Everyday Mobile from Woolworths app is the simplest way to manage your Everyday Mobile plan. Check your usage, recharge your Prepaid service, download and view your Bills, buy an Add-on for your service, set up Auto-recharge or chat to us if you have a question – it’s all at your fingertips and in one place! Latest features: - eSIM - change from a physical SIM card to an eSIM for compatible devices - Digital Change of ownership - securely transfer the ownership of a single service account to another person - New Search bar - just start typing and we’ll show you where to find what you’re looking for - Data Gifting - for eligible plans, gift up to 50% of your data per month - Smart Card will show you things you need to know - Payment Centre lets you manage your card and payments Have any questions? Get support directly from the app at any time! We are here to help. To use the app…
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 10 screenshots above are Everyday Mobile (Woolworths)'s answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: Everyday Mobile (Woolworths) runs a dark set with one background colour (#040404) carried across every screenshot — the listing reads as a single poster when the shots sit side by side in search results. The accent colour we picked up, #FC6404, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Utilities apps approach the same problem? Browse more Utilities apps in the showcase.
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.