Chart position — tracked daily by LaunchShots
Screenshot style breakdown
Sampled from 3 of YMCA Calgary's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#040404 bg
#272727
#B48464 accent
#FFFFFF text
Reading the caption text from the screenshots in your browser…
Screenshots
iPad screenshots
Icon palette
About this app
Stay connected to your members, students, patrons and visitors through YMCA Calgary's customized mobile app built just for you. Users of the app have the ability to: - View schedules for classes, events, games and all things happening throughout your facilities and programs. - Add events to your calendar, set reminders so you are never late and invite friends to join you through our social media sharing features. - Receive push notifications for last minute cancellations, exciting promotions or important information you need to know. - View current news, events and announcements happening at your facility. - Find general information about classes, registrations, hours and directions. For more information, visit www.reachmedianetwork.com
App details
What you can learn from YMCA Calgary
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 6 screenshots above are YMCA Calgary's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: YMCA Calgary runs a mixed light-and-dark set where the background shifts from screenshot to screenshot (first shot #040404) — each image has to stand on its own, so the captions carry more of the story. The accent colour we picked up, #B48464, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Reference apps approach the same problem? Browse more Reference apps in the showcase.
Take what works into your own screenshots
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Apps with a similar look
Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.