Sampled from 6 of Cooltra : Location de Scooters's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#048CFC bg
#279CFC
#EC7424 accent
#FFFFFF text
Cooltra – louez des scooters et vélos électriques en libre-service à la minute dans votre ville. Inscrivez-vous en quelques étapes et commencez à rouler dès maintenant. Avantages des scooters électriques Cooltra L’application leader de la location de scooters électriques en Europe LA PLUS GRANDE FLOTTE : Plus de 30 000 scooters électriques vous attendent. Disponible à Madrid, Barcelone, Valence, Séville, Paris, Milan, Rome, Turin et Lisbonne. PAYER À L’USAGE : Louez votre scooter électrique et ne payez que les minutes dont vous avez besoin. Simple et pratique. ASSURANCE INCLUSE : Roulez en toute sérénité. Tous vos trajets incluent une assurance tous risques. DEUX CASQUES : Chaque scooter est équipé de deux casques (tailles M et L) pour vous et votre passager. Comment fonctionne la location de scooters ? Simple, rapide et intuitif. Louez votre scooter dès maintenant. …
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 10 screenshots above are Cooltra : Location de Scooters's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: Cooltra : Location de Scooters runs a mixed light-and-dark set where the background shifts from screenshot to screenshot (first shot #048CFC) — each image has to stand on its own, so the captions carry more of the story. The accent colour we picked up, #EC7424, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Travel apps approach the same problem? Browse more Travel apps in the showcase.
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.