Sampled from 6 of WeCom's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#ECF4FC bg
#CFD6DD
#3C6CB4 accent
#111111 text
WeCom is a communication and office tool developed specifically for enterprises by the Tencent WeChat team. It provides a consistent communication experience with WeChat and supports full connectivity with WeChat; meanwhile, it deeply integrates AI-powered office capabilities such as intelligent summary, smart search, and intelligent robots, incorporates efficiency tools including Smart Sheet, documents, meetings, emails, event, and WeDrive, as well as flexible and user-friendly OA apps, empowering enterprises to achieve effective collaboration and management. 1. AI Facilitates Intelligent Office Work [Smart Search] Quickly find content with fuzzy memories; after AI summarizes it, accurate answers are directly provided. [Intelligent Summary] Intelligently summarize the work progress based on the information such as chats, documents, meetings, and emails. Additionally, invite colleague…
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 16 screenshots above are WeCom's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: WeCom runs a light set with one background colour (#ECF4FC) carried across every screenshot — the listing reads as a single poster when the shots sit side by side in search results. The accent colour we picked up, #3C6CB4, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Business apps approach the same problem? Browse more Business apps in the showcase.
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.