Sampled from 6 of Nextcloud's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#0484CC bg
#2795D3
#5CC4FC accent
#FFFFFF text
Regain control over your data. The Nextcloud app for iOS brings your photos and files with you wherever you go! - Connect one or multiple accounts to your private or business cloud. - Access, work on and share documents wherever you are. - Upload your photos and videos to your Nextcloud to save space on your phone. - Browse photos and videos stored on your private cloud. - Choose files to keep available even when you're offline. - Additional features: - Nextcloud AI Assistant - Drag and drop between multiple Nextcloud Files windows on your iPad - Protect your account with a password or FaceID - Support for End to end encryption. New to Nextcloud? Nextcloud is a collaboration platform designed for private clouds. Host it yourself or with a company you trust and you gain a complete digital workplace with online office document collaboration, video calls and chat, email, calenda…
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 20 screenshots above are Nextcloud's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: Nextcloud runs a mixed light-and-dark set where the background shifts from screenshot to screenshot (first shot #0484CC) — each image has to stand on its own, so the captions carry more of the story. The accent colour we picked up, #5CC4FC, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Productivity apps approach the same problem? Browse more Productivity apps in the showcase.
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.