Chart position — tracked daily by LaunchShots
Screenshot style breakdown
Sampled from 4 of GoshenWells's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#FCFCFC bg
#DDDDDD
#F45C2C accent
#111111 text
Reading the caption text from the screenshots in your browser…
Screenshots
iPad screenshots
Icon palette
About this app
An eReader built specifically for Christian books and other Christian materials. GoshenWells brings thousands of edifying Christian ebooks to your digital doorsteps, giving you opportunities to use your mobile devices to read ebooks anywhere, anytime and access bible references in your preferred translation with one-touch without leaving your book. GoshenWells’ ebook store allows you to search and download books to your devices based on authors, publisher, genres such as faith, family, fiction, children, healing, Holy Spirit, “For Men”, “For Women”, bible study, missions, prayers and lots more Your ebooks are stored in your digital library within the App, which automatically syncs your ebooks across devices. The App also has the feature that enables you to mark up any sections of your ebooks with highlights and notes
App details
What you can learn from GoshenWells
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 9 screenshots above are GoshenWells's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: GoshenWells runs a light set with one background colour (#FCFCFC) carried across every screenshot — the listing reads as a single poster when the shots sit side by side in search results. The accent colour we picked up, #F45C2C, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Book apps approach the same problem? Browse more Book apps in the showcase.
Take what works into your own screenshots
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Apps with a similar look
Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.