Sampled from 6 of 朴朴超市-30分钟快送's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#14C474 bg
#11AC66
#74DCAC accent
#111111 text
朴朴超市是一家30分钟即时配送移动互联网购物平台。 【新人福利】 新用户登录即领188元礼包; 【30分钟送达】 用户足不出户,在手机上随时随地下单,半小时解决日常生活所需; 【品类齐全】 水果蔬菜、肉禽蛋奶、粮油调味、酒水饮料、 休闲食品、个人护理、化妆品、清洁用品、 日用百货等应有尽有; 朴朴超市希望以更高效快捷的仓储配送模式、更高标准的食品安全管理体系,打造更好、更快、更省、更多的在线零售平台,为购物者带来更优秀的消费体验。
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 6 screenshots above are 朴朴超市-30分钟快送's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: 朴朴超市-30分钟快送 runs a light set with one background colour (#14C474) carried across every screenshot — the listing reads as a single poster when the shots sit side by side in search results. The accent colour we picked up, #74DCAC, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Food & Drink apps approach the same problem? Browse more Food & Drink apps in the showcase.
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.