Chart position — tracked daily by LaunchShots
Screenshot style breakdown
Sampled from 5 of Email App for Gmail's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#4C5464 bg
#656B79
#4C040C accent
#FFFFFF text
Screenshots
iPad screenshots
Icon palette
About this app
Beautiful design, Intuitive actions, Lightning speed, Advanced security – In a new powerful email app for Gmail! Quick and easy access to Gmail account on the go! Check email, read, reply, send photos, add and view attachments — stay in touch with friends, family and colleagues. Experience new features to manage your Google email on your phone, tablet, or smartwatch in the most efficient manner. Why choose us? – Timely custom push notifications for each individual email account, e.g. 'Work' email address set to ‘Do not Disturb’ mode from 21:00 to 7:00 – User-friendly design: you do not have to think twice, whether you want to Flag, Mark as spam, Delete just one or multiple emails at once – Clean and tidy inbox with contact avatars and an option to enable email threads (all conversations displayed neatly together) – Convenient search by Date, Recipient, Subject, in Unread, Flagged…
App details
What you can learn from Email App for Gmail
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 8 screenshots above are Email App for Gmail's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: Email App for Gmail runs a dark set with one background colour (#4C5464) carried across every screenshot — the listing reads as a single poster when the shots sit side by side in search results. The accent colour we picked up, #4C040C, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Productivity apps approach the same problem? Browse more Productivity apps in the showcase.
Take what works into your own screenshots
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Apps with a similar look
Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.