Screenshot style breakdown
Sampled from 4 of 天猫精灵's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#0C0C14 bg
#2E2E34
#EC7C2C accent
#FFFFFF text
Reading the caption text from the screenshots in your browser…
Screenshots
Icon palette
About this app
天猫精灵是阿里巴巴集团旗下AI智能产品品牌。天猫精灵App是你手机里的智能生活助手，通过天猫精灵App可以连接和控制天猫精灵系列音箱，以及上千个合作品牌的智能设备。并且可以在智能设备、智能服务、智能内容之间建立场景化联动，共同打造“懂你的家庭助手”，助你开启轻松便捷的智能生活。 【设备智控】 说话、感应、触控、联动、定时都可以控制你的智能设备，丰富品牌海量款式任你挑选，充满科技感的智能生活就在身边，快跟着天猫精灵进入AIoT的时代吧！ 【家庭共享】 远程互联，随心陪伴！全家人都可以使用智能设备，接受动态通知，一人购买，全家幸福！ 【内容点播】 在你不经意的这段时间里，天猫精灵已经掌握很多很多本领了，动听的音乐、好笑的段子、丰富的课程，快来试试吧！
App details
What you can learn from 天猫精灵
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 4 screenshots above are 天猫精灵's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: 天猫精灵 runs a mixed light-and-dark set where the background shifts from screenshot to screenshot (first shot #0C0C14) — each image has to stand on its own, so the captions carry more of the story. The accent colour we picked up, #EC7C2C, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Lifestyle apps approach the same problem? Browse more Lifestyle apps in the showcase.
Take what works into your own screenshots
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Apps with a similar look
Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.