Sampled from 4 of Bird — Ride Electric's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#24CCEC bg
#1FB3CF
#8CCCDC accent
#111111 text
Bird is the convenient, eco-friendly way to get around your city. Sign up to get access to electric vehicles in over 350 cities worldwide. HOW IT WORKS: * Download the app * Sign up * Choose your payment method (PayPal, credit card, etc.) * Select and unlock your vehicle * Ride electric! The fun way to get to your destination Head to work, run a few errands, or just go for a weekend ride. With the Bird app, get from point A to B safely and with style. ECO-FRIENDLY MOBILITY Our mission is to make cities more livable by reducing car usage and lowering carbon emissions. Every ride with Bird makes you a part of that mission. DISCOVER SPECIAL FEATURES AND OFFERS –Get free rides Share your code with a friend and you both get a free ride. —Travel together Riding with friends? The "group rides" feature lets you sign up for multiple e-vehicles through just one phone. —More rides for less …
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 4 screenshots above are Bird — Ride Electric's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: Bird — Ride Electric runs a light set with one background colour (#24CCEC) carried across every screenshot — the listing reads as a single poster when the shots sit side by side in search results. The accent colour we picked up, #8CCCDC, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Travel apps approach the same problem? Browse more Travel apps in the showcase.
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.