Chart position — tracked daily by LaunchShots
Screenshot changes — detected by LaunchShots
Screenshot style breakdown
Sampled from 6 of BetterMe Well-Being Coach's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#FCF4EC bg
#DDD6CF
#947454 accent
#111111 text
Screenshots
iPad screenshots
Icon palette
About this app
Get a clear plan for your wellness. BetterMe brings workouts, meal planning, and smart tools together to help you lose weight, get stronger, and build habits that last. WHY MILLIONS CHOOSE BETTERME OVER 4,000 HOME WORKOUTS: Pilates, calisthenics, strength training, yoga, walking, and gym-based workouts, all tailored to your pace and preferences. WORKOUTS THAT FIT YOUR LIFESTYLE: Structured exercise plans designed around your goals and schedule. COME AS YOU ARE: Train when it’s convenient—on your time, at home, or in the gym. No equipment needed for many workouts. SUPPORT WHEN YOU NEED IT: BetterMe will keep you going with 1-on-1 coaching—your judgment-free zone for steady, consistent progress. Personalized coaching is available as an additional paid feature. LOG FOOD IN SECONDS: Snap a photo and instantly get a full nutritional breakdown with our calorie tracker. Whether you're fo…
App details
What you can learn from BetterMe Well-Being Coach
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 11 screenshots above are BetterMe Well-Being Coach's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: BetterMe Well-Being Coach runs a light set with one background colour (#FCF4EC) carried across every screenshot — the listing reads as a single poster when the shots sit side by side in search results. The accent colour we picked up, #947454, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Health & Fitness apps approach the same problem? Browse more Health & Fitness apps in the showcase.
Take what works into your own screenshots
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Apps with a similar look
Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.