Sampled from 4 of Mi Store's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#D4DCDC bg
#BAC1C1
#E44C24 accent
#111111 text
Reading the caption text from the screenshots in your browser…
Mi Store is Xiaomi’s official iOS app to help you shop on-the-move. It offers a fast and intuitive interface to search, browse and purchase all Mi products, including phones, tablets and accessories, register for flash sales, pay securely using multiple payment options and track order delivery status. With this app, we'll ensure you have first dibs on all our new product launches and our special discount offers. You can pay using all major credit and debit cards including Visa, MasterCard, Maestro and American Express. We also support Net banking, with over 40 leading banks integrated into our payment system. With the Cash-on-Delivery option, you can choose to pay using cash during product delivery instead of making an online payment in advance. We also offer a flexible EMI option with leading banks. Mi.com’s easy replacement policy ensures that you get a replacement in case of any de…
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 4 screenshots above are Mi Store's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: Mi Store runs a light set where the background shifts from screenshot to screenshot (first shot #D4DCDC) — each image has to stand on its own, so the captions carry more of the story. The accent colour we picked up, #E44C24, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Shopping apps approach the same problem? Browse more Shopping apps in the showcase.
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.