Sampled from 6 of Indomaret Poinku's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#2C7CDC bg
#498EE0
#0C2CA4 accent
#FFFFFF text
Captions read from the screenshots (OCR, may contain small errors): 6 headlines, 8.7 words on average (longest 10).
Indomaret Poinku adalah sebuah aplikasi membership di Indomaret yang memberikan banyak keuntungan. Setiap sahabat Indomaret berbelanja, akan mendapat poin & stamp yang dapat ditukarkan dengan berbagai kupon. Semua kupon yang didapat nilainya bervariasi, namun tetap memberikan keuntungan di setiap transaksi.
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 6 screenshots above are Indomaret Poinku's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: Indomaret Poinku runs a dark set with one background colour (#2C7CDC) carried across every screenshot — the listing reads as a single poster when the shots sit side by side in search results. The accent colour we picked up, #0C2CA4, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Shopping apps approach the same problem? Browse more Shopping apps in the showcase.
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.