Chart position — tracked daily by LaunchShots
Screenshot changes — detected by LaunchShots
Screenshot style breakdown
Sampled from 5 of The Phenomenon's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#2C343C bg
#495057
#1404EC accent
#FFFFFF text
Screenshots
iPad screenshots
Icon palette
About this app
The Phenomenon 是一款章节式生存恐怖游戏，具有很高的重玩性，支持在线合作多人模式和跨平台游玩。游戏最早于 2015 年作为一款由一人独立开发的游戏发布，后来随着更新和新玩家的加入不断成长。 独自游玩，或与朋友一起扮演 Barry Nellan。他是一名世界闻名的超自然现象研究者，曾调查过许多与无法解释的活动有关的案件。大多数案件都没有得到真正的结果，但最后这一次…… 在第 1 章中，你将探索一张 3 平方公里的地图，其中有 500 多个物品生成点，使用超自然研究设备，与拥有聪明而狡猾 AI 的生物战斗，发现许多让每一局游戏都独一无二的内容，并与其他玩家竞争全球排行榜第一名。
App details
What you can learn from The Phenomenon
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 10 screenshots above are The Phenomenon's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: The Phenomenon runs a dark set where the background shifts from screenshot to screenshot (first shot #2C343C) — each image has to stand on its own, so the captions carry more of the story. The accent colour we picked up, #1404EC, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Games apps approach the same problem? Browse more Games apps in the showcase.
Take what works into your own screenshots
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Apps with a similar look
Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.