Sampled from 4 of Smart Senior's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#045484 bg
#276B95
#8C6C54 accent
#FFFFFF text
Smart Senior erbjuder hundratals rabatter för alla 55 plussare, seniorer och pensionärer. Vi erbjuder flest och bäst seniorrabatter och många av rabatterna är unika och går endast att få tillgång till som medlem. Bara genom att nyttja några av våra rabatter kan du spara tusenlappar. Som medlem i Smart Senior får du: - inloggningsuppgifter till smartsenior.se - Smart Seniorkort att visa upp i butik - tillgång till vår personliga medlemsservice - tillgång till alla rabatter - även lokala rabatter - inbjudan till medlemsresor och events Du behöver inte vara medlem för att ladda hem appen och medlemskap kan tecknas inuti appen. Välkommen till en värld av smarta rabatter - ladda ner appen nu. Skriv gärna en recension om du gillar appen!
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 4 screenshots above are Smart Senior's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: Smart Senior runs a dark set where the background shifts from screenshot to screenshot (first shot #045484) — each image has to stand on its own, so the captions carry more of the story. The accent colour we picked up, #8C6C54, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Shopping apps approach the same problem? Browse more Shopping apps in the showcase.
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.