Sampled from 6 of kumu - Livestream Community's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#FCFCFC bg
#DDDDDD
#945C7C accent
#111111 text
Meet new Filipino friends from all over the world. Find people that match your interests. Connect and start conversations through live streams on Kumu. Kumu is a Filipino-made live stream community, where you can meet different Filipino content creators and support them through virtual gifts. Or you can be a content creator yourself by going LIVE or joining kumu campaigns to win prizes. MEET FRIENDS FROM THE PHILIPPINES We make it easy for you to meet new pals! kumu’s video livestream feature allows you to stream solo, or co-host with up to 9 streamers. Feeling shy? Kumu’s audio-only stream allows you to casually converse without the pressure. SEND VIRTUAL GIFTS Speaking of friends, to show your support for your favorite streamers, you can send them virtual gifts, which they can convert to real cash earnings. BE PART OF THE KUMUNITY Whatever your interest or fandom, there’s sp…
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 6 screenshots above are kumu - Livestream Community's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: kumu - Livestream Community runs a light set with one background colour (#FCFCFC) carried across every screenshot — the listing reads as a single poster when the shots sit side by side in search results. The accent colour we picked up, #945C7C, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Social Networking apps approach the same problem? Browse more Social Networking apps in the showcase.
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.