Sampled from 6 of CloudSpotter's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#7C9CCC bg
#6D89B3
#4C6494 accent
#111111 text
Discover the amazing world of clouds with your pocket guide to the wonders of the sky and have your spottings verified as you build your own collection of clouds. Learn how to spot 58 different cloud formations and optical effects, from the common ones like Cumulus clouds and rainbows to rare ones like the fleeting fluctus cloud or the hard to spot circumzenithal arc. Learn what makes each formation special with expert text from the Cloud Appreciation Society and stunning reference photographs by our app users around the world. Build up your Collection of spottings and gain CloudSpotter Stars as you do so. Our innovative tools will help you decide what type of clouds or optical effects you’ve spotted. You will hear back from the rest of the community whether they think you got your spotting right. You can see New Spottings by other users around the world and say (with our help) if yo…
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 14 screenshots above are CloudSpotter's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: CloudSpotter runs a mixed light-and-dark set where the background shifts from screenshot to screenshot (first shot #7C9CCC) — each image has to stand on its own, so the captions carry more of the story. The accent colour we picked up, #4C6494, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Reference apps approach the same problem? Browse more Reference apps in the showcase.
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.