Screenshot changes — detected by LaunchShots
Screenshot style breakdown
Sampled from 6 of InnoCaption: Call Captioning's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#0C3CBC bg
#2E57C5
#9CB4FC accent
#FFFFFF text
Reading the caption text from the screenshots in your browser…
Screenshots
iPad screenshots
Icon palette
About this app
If hearing loss makes understanding phone calls challenging, try the InnoCaption app for free, fast, and accurate real-time call captions. InnoCaption is available at no cost to eligible users in the United States through funding from the FCC’s Telecommunications Relay Services (TRS) Fund. **** New Update **** • Custom Word List – Add custom words like names and specialized terms to improve real-time caption accuracy • Picture-in-Picture – Keep captions visible in a floating window while using other apps or browsing the web during a call REAL-TIME CAPTIONS FOR EVERY CALL • Switch between live stenographers or Automated Speech Recognition (ASR) captions at any time during your call • Available at no cost to individuals with hearing loss in the United States • Caption your calls in multiple languages, including Spanish, Chinese, Filipino, and more • Make and caption 3-way calls SEAMLES…
App details
What you can learn from InnoCaption: Call Captioning
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 20 screenshots above are InnoCaption: Call Captioning's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: InnoCaption: Call Captioning runs a mixed light-and-dark set where the background shifts from screenshot to screenshot (first shot #0C3CBC) — each image has to stand on its own, so the captions carry more of the story. The accent colour we picked up, #9CB4FC, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Utilities apps approach the same problem? Browse more Utilities apps in the showcase.
Take what works into your own screenshots
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Apps with a similar look
Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.