Chart position — tracked daily by LaunchShots
Screenshot changes — detected by LaunchShots
Screenshot style breakdown
Sampled from 6 of EnergyAustralia's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#045424 bg
#276B42
#548C6C accent
#FFFFFF text
- #1One place to manage all your energy accounts
- #3See your costs at a glance
- #4Make quick and easy
- #5Check your
- #6Review your account details
Captions read from the screenshots (OCR, may contain small errors): 5 headlines, 4.8 words on average (longest 8), 80% speak to "you".
Screenshots
iPad screenshots
Icon palette
About this app
Our new EnergyAustralia app helps you take control of your energy accounts. It’s now easier to use, with a clean design and improved functionality. If you already have the app, simply update and login with your existing email address and password. Monitor and manage your bills and payments - See your current bill, amount due and payment options for all your accounts - See and download up to two (2) years of bills and payment history - Pay your bills quickly and securely - Set up or manage your direct debit, taking the hassle out of having to remember to pay your bills - Set up Regular Pay to smooth out your payments into smaller, more regular instalments, so you’ll know how much you need to pay and when - View BPAY information and your saved payment cards - Ask for an extension to pay a bill - Monitor and manage your energy use and compare your history at a glance Update and manage …
App details
What you can learn from EnergyAustralia
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 12 screenshots above are EnergyAustralia's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: EnergyAustralia runs a mixed light-and-dark set where the background shifts from screenshot to screenshot (first shot #045424) — each image has to stand on its own, so the captions carry more of the story. The accent colour we picked up, #548C6C, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Utilities apps approach the same problem? Browse more Utilities apps in the showcase.
Take what works into your own screenshots
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Apps with a similar look
Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.