Chart position — tracked daily by LaunchShots
Screenshot style breakdown
Sampled from 5 of HSL's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#047CCC bg
#278ED3
#8CC4E4 accent
#FFFFFF text
Screenshots
Icon palette
About this app
Buss, tåg, metron, spårvagn och färja – allt med en app. Via HSL-appen kan du köpa biljetter för kollektivtrafiken i Helsingforsregionen, kolla tidtabeller, få trafikinformation som är riktad till dig och hitta de bästa rutterna i Reseplaneraren. I HSL-appen köper du enkel-, dygns- och periodbiljetter för såväl vuxna som barn. Via appen kan du också köpa seriebiljetter för vuxna samt rabatterade biljetter för studerande och personer över 70 år. Dina biljettköp betalar du enkelt med de vanligaste betalsätten, såsom betalkort, MobilePay, telefonräkning och arbetsreseförmåner. Reseplaneraren i HSL-appen visar utöver rutten även vilken biljett du behöver för din resa. Du ser de aktuella avgångs- och ankomsttiderna för alla trafikmedel vid varje hållplats och du kan följa var de befinner sig just nu. I appen ser du också om det finns undantag eller störningar i trafiken och om du vill får …
App details
What you can learn from HSL
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 5 screenshots above are HSL's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: HSL runs a dark set with one background colour (#047CCC) carried across every screenshot — the listing reads as a single poster when the shots sit side by side in search results. The accent colour we picked up, #8CC4E4, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Travel apps approach the same problem? Browse more Travel apps in the showcase.
Take what works into your own screenshots
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Apps with a similar look
Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.