Chart position — tracked daily by LaunchShots
Screenshot changes — detected by LaunchShots
Screenshot style breakdown
Sampled from 6 of Velocity Frequent Flyer's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#FCFCFC bg
#DDDDDD
#841C64 accent
#111111 text
Screenshots
Icon palette
About this app
Virgin Australia’s Loyalty program The Velocity Frequent Flyer App is an easy way to keep on top of all your Velocity activity! Check your account activity on the go and discover ways to boost your earnings. Discover where your Points can take you and track your progress towards your destinations. Track your progress Track your activity and see your latest transactions come in. Keep tabs on your Status Credits and see what’s required to maintain or upgrade your membership level. Check your bonus offers Don’t miss out on special offers from hundreds of Velocity’s partners. Discover all the ways you can earn to get the most out of the program, including shopping through the App. Keep up to date Receive notifications about your Points and Status Credits activity, changes to your Status, great offers and ways to earn. My Velocity Card Interact with the improved My Velocity Card from th…
App details
What you can learn from Velocity Frequent Flyer
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 7 screenshots above are Velocity Frequent Flyer's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: Velocity Frequent Flyer runs a light set with one background colour (#FCFCFC) carried across every screenshot — the listing reads as a single poster when the shots sit side by side in search results. The accent colour we picked up, #841C64, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Travel apps approach the same problem? Browse more Travel apps in the showcase.
Take what works into your own screenshots
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Apps with a similar look
Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.