Chart position — tracked daily by LaunchShots
Screenshot changes — detected by LaunchShots
Screenshot style breakdown
Sampled from 5 of Popeyes® Chicken's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#FCF4E4 bg
#DDD6C8
#EC7404 accent
#111111 text
Reading the caption text from the screenshots in your browser…
Screenshots
iPad screenshots
Icon palette
About this app
Hey y’all, welcome to the Popeyes® Louisiana Kitchen App! We hope you’re hungry––we’re bringing crunchy Cajun deliciousness right to ya when you order for pickup or delivery through our app. FEATURES we’re cooking with: Customizable Menu Options: Get everything you love exactly the way you want it. Choose your Chicken Sandwich Combo: Classic, Spicy, Ghost Pepper, Bacon & Cheese, or our limited-time Flounder Fish Sandwich with your choice of side, beverage, and add-ons like bacon, cheese, and pickle! Mix and Match Bone-in or Boneless Wings with 8 flavor varieties and choose your Signature Chicken preparation: Classic or Spicy, Breast & Wings, or Legs & Thighs. Enjoy your Tenders A La Carte or turn it into a Family Meal with your preference of Classic, Spicy, or Blackened with 2 delicious dipping sauces and 8 different flavor options. We’ll also recommend yummy desserts to pair with y…
App details
What you can learn from Popeyes® Chicken
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 10 screenshots above are Popeyes® Chicken's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: Popeyes® Chicken runs a light set with one background colour (#FCF4E4) carried across every screenshot — the listing reads as a single poster when the shots sit side by side in search results. The accent colour we picked up, #EC7404, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Food & Drink apps approach the same problem? Browse more Food & Drink apps in the showcase.
Take what works into your own screenshots
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Apps with a similar look
Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.