Screenshot style breakdown
Sampled from 5 of Great Wolf Lodge's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#14C4D4 bg
#11ACBA
#3C848C accent
#111111 text
Screenshots
Icon palette
About this app
Whether you’re planning the ultimate family vacation or have already arrived, the Great Wolf Lodge app will help you create memories that last a lifetime. Browse the water park hours, events and attractions offered, dining choices, and more, and once you’re booked you can use the app to: • Review your reservation • Join the Voyagers Club and unlock exclusive benefits • Purchase packages to upgrade your stay • Order dining for pick-up or room delivery • Message guest services for fresh towels, more toiletries, or whatever you need • Explore the lodge map • And so much more!
App details
What you can learn from Great Wolf Lodge
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 5 screenshots above are Great Wolf Lodge's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: Great Wolf Lodge runs a light set where the background shifts from screenshot to screenshot (first shot #14C4D4) — each image has to stand on its own, so the captions carry more of the story. The accent colour we picked up, #3C848C, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Travel apps approach the same problem? Browse more Travel apps in the showcase.
Take what works into your own screenshots
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Apps with a similar look
Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.