Sampled from 6 of DeerCast-Prep. Predict. Pursue's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#2C2C2C bg
#494949
#446CB4 accent
#FFFFFF text
Prep. Predict. Pursue. DeerCast is the most advanced whitetail hunting app, built for deer hunters, by deer hunters. DeerCast predicts whitetail movement down to the hour based on weather variables in your area. Install now to see today’s whitetail forecast for free! Whitetail deer behavior is driven by their environment. Become a better whitetail hunter with the DeerCast hunting app. Get data-driven deer movement predictions, advanced weather forecasts, and mapping features all specifically formulated with the whitetail deer hunter in mind. DeerCast delivers all the information you need to get your buck. ▶ FORECAST ▶ Designed by renowned whitetail experts Mark and Terry Drury of Drury Outdoors, DeerCast pulls weather and moon data for your locations and delivers a custom, deer-movement prediction, just for you. ▶ MAP ▶ Plan your whitetail hunts with multiple GPS maps and tool…
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 15 screenshots above are DeerCast-Prep. Predict. Pursue's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: DeerCast-Prep. Predict. Pursue runs a dark set where the background shifts from screenshot to screenshot (first shot #2C2C2C) — each image has to stand on its own, so the captions carry more of the story. The accent colour we picked up, #446CB4, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Weather apps approach the same problem? Browse more Weather apps in the showcase.
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.