Sampled from 6 of blurams's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#F4FCFC bg
#D6DDDD
#0CBCE4 accent
#111111 text
Reading the caption text from the screenshots in your browser…
The blurams app is home monitoring Wi-Fi video camera that sets up easily on your smartphone. With blurams camera, you can view your live video feed from anywhere by logging into the free blurams app on your smartphone. APP Features: 1、Two-way conversation and audio. 2、Motion detected activity. 3、High-definition video. 4、Pan, tilt, zoom on your phone to see more details of the room. 5、Facial recognition. Automatic renewal BluramsGuard loop recording plan --Loop Recording Plan Benefits: the camera records video all day within a limited time; cloud space video collection; save and share video functions --Subscription period: 3-day loop recording(month), 7-day loop recording(month), 7-day loop recording(year), 15-day loop recording(month), 15-day loop recording(year),30-day loop recording(month) , 30-day loop recording(year). --Subscription price: subject to the IAP application inf…
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 11 screenshots above are blurams's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: blurams runs a light set with one background colour (#F4FCFC) carried across every screenshot — the listing reads as a single poster when the shots sit side by side in search results. The accent colour we picked up, #0CBCE4, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Photo & Video apps approach the same problem? Browse more Photo & Video apps in the showcase.
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.