Chart position — tracked daily by LaunchShots
Screenshot style breakdown
Sampled from 4 of ID.me Authenticator's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#445C6C bg
#5E7280
#54B48C accent
#FFFFFF text
Reading the caption text from the screenshots in your browser…
Screenshots
iPad screenshots
Icon palette
About this app
ID.me Authenticator is a simple and free multi-factor authentication (MFA) solution for your ID.me account, protecting your account from hackers by adding an additional layer of security. ID.me Authenticator generates secure 2-step verification tokens on your device, including time-based one-time passwords, (TOTP), push notifications, or mobile security keys, to verify your identity. When logging in, after entering in your password, you will be asked for an additional way to prove it is really you. Either approve the notification sent to the ID.me Authenticator by tapping ‘Yes’ to approve if it’s you (push notification), or enter the verification code generated by the app (TOTP).
App details
What you can learn from ID.me Authenticator
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 8 screenshots above are ID.me Authenticator's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: ID.me Authenticator runs a dark set with one background colour (#445C6C) carried across every screenshot — the listing reads as a single poster when the shots sit side by side in search results. The accent colour we picked up, #54B48C, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Productivity apps approach the same problem? Browse more Productivity apps in the showcase.
Take what works into your own screenshots
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Apps with a similar look
Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.