Sampled from 4 of IKEA Indonesia's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#045CAC bg
#2772B7
#B49474 accent
#FFFFFF text
IKEA Indonesia app allows you to shop for furniture and home accessories from home more easily and conveniently. Not only shopping and finding lots of home inspirations, with IKEA Indonesia app you can also join IKEA Family membership and get many exciting rewards. SHOPPING ONLINE OR OFFLINE IS EASY IKEA Indonesia app comes with clear and easy navigation features to create a comfortable online shopping experience. Browse our collection by the type of product or room you want to redecorate. You can also search your desired product directly by typing the product’s name on our search box. Complete and transparent product information helps you find the product that really fits your space. If you want to shop at store, IKEA Indonesia app provides information about the stock in each IKEA store. In addition, there is also a barcode scan feature that allows you to scan product article number…
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 4 screenshots above are IKEA Indonesia's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: IKEA Indonesia runs a dark set with one background colour (#045CAC) carried across every screenshot — the listing reads as a single poster when the shots sit side by side in search results. The accent colour we picked up, #B49474, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Shopping apps approach the same problem? Browse more Shopping apps in the showcase.
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.