Chart position — tracked daily by LaunchShots
Screenshot changes — detected by LaunchShots
Screenshot style breakdown
Sampled from 6 of Essent's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#E40464 bg
#E72779
#DC8C84 accent
#FFFFFF text
Screenshots
iPad screenshots
Icon palette
About this app
In de Essent app van Essent regel je al je energiezaken zelf. Check je verbruik en pas je termijnbedrag aan als dat nodig is. Zo houd je grip op je kosten. En heb je vragen? Stel ze direct aan onze chatbot Robin. Even de functionaliteiten op een rijtje: *Inzicht in je verbruik Je ziet in 1 oogopslag je verbruik per uur, per dag, per maand en per jaar. Per maand en per jaar zie je ook de kosten van je verbruik. * TermijnCheck Met de TermijnCheck zie je of je verbruik en termijnbedrag nog op elkaar aansluiten. Is dat niet het geval? Dan pas je het direct aan. Zo voorkom je dat je moet bijbetalen op je jaarrekening. * Makkelijk zelf regelen Je past je persoonlijke gegevens eenvoudig aan, zoals wachtwoord, e-mailadres en telefoonnummer. En je bekijkt je maandelijkse facturen en jaarrekeningen in de app.
App details
What you can learn from Essent
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 14 screenshots above are Essent's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: Essent runs a dark set with one background colour (#E40464) carried across every screenshot — the listing reads as a single poster when the shots sit side by side in search results. The accent colour we picked up, #DC8C84, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Utilities apps approach the same problem? Browse more Utilities apps in the showcase.
Take what works into your own screenshots
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Apps with a similar look
Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.