Sampled from 3 of AJCloud's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#C4E4BC bg
#ACC8A5
#44D43C accent
#111111 text
The app works with IP Cameras supported by AJCloud, keeps you connected to your home from your phone anytime, anywhere. You can look after your parents and children, check in on your pets, or keep tabs on any abnormal intrusion at home with the IP Camera. The app allows you to view your home in real time 24/7, and sends activity alerts to notify you of any unusual motion detected activity, you can even review the recorded video. App Features • Real-time video streaming from your camera to your phone • 2-way conversation and audio • Unusual motion detected activity • Review the recorded video • Pan, tilt, and zoom on your phone to see more details • HD video with both day and night vision • Manage your camera
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 7 screenshots above are AJCloud's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: AJCloud runs a light set with one background colour (#C4E4BC) carried across every screenshot — the listing reads as a single poster when the shots sit side by side in search results. The accent colour we picked up, #44D43C, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Lifestyle apps approach the same problem? Browse more Lifestyle apps in the showcase.
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.