Sampled from 6 of Canada Business's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#044C64 bg
#276579
#04A494 accent
#FFFFFF text
Reading the caption text from the screenshots in your browser…
The Canada Business app is a mobile business consultant, simplifying access to government services. Find and use what you need, whenever and wherever you are, making business happen. Designed as a simplified all-access point for business owners, the app provides a customized user experience to find essential information and interact directly with government resources and tools. Key features include: • Content curation and navigation Find what you need fast. Using categories, the app makes it easy to find exactly what you’re looking for. Can’t find something? No problem, simply use our built-in navigation right in the app. • Customize your experience Create a profile to unlock even more features that personalize your in-app experience. Manage a list of favourites, notifications and calendar updates all tailored directly to your needs. In addition, your search results will get even bet…
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 6 screenshots above are Canada Business's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: Canada Business runs a dark set with one background colour (#044C64) carried across every screenshot — the listing reads as a single poster when the shots sit side by side in search results. The accent colour we picked up, #04A494, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Business apps approach the same problem? Browse more Business apps in the showcase.
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.