Chart position — tracked daily by LaunchShots
Screenshot changes — detected by LaunchShots
Screenshot style breakdown
Sampled from 6 of Shop Healthcare - HDmall's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#FCFCFC bg
#DDDDDD
#4CD4BC accent
#111111 text
Screenshots
Icon palette
About this app
HDmall - the app that makes health care a breeze Because self-care isn’t just an annual checkup; it’s the small, consistent things you do every day—with HDmall. [Photo calorie scan] Count the calories in every meal in 5 seconds—just snap a photo. See calories, protein, fat, and carbs so you can manage your diet, calories, and weight more easily. [Check PM2.5] Check local PM2.5 levels and get instant alerts when pollution could affect your health. We’ll also tell you when the air is expected to clear so you can plan outdoor activities more easily. [Water reminders] Stay properly hydrated with reminders tailored to your lifestyle, calculated from gender, activity level, and weight. [Period Tracker] Predict ovulation days, period start and end for every cycle, with self-care tips from Jib. AI analyzes vaginal discharge and abnormal symptoms in seconds. Helping you care for yourself be…
App details
What you can learn from Shop Healthcare - HDmall
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 9 screenshots above are Shop Healthcare - HDmall's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: Shop Healthcare - HDmall runs a mixed light-and-dark set where the background shifts from screenshot to screenshot (first shot #FCFCFC) — each image has to stand on its own, so the captions carry more of the story. The accent colour we picked up, #4CD4BC, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Shopping apps approach the same problem? Browse more Shopping apps in the showcase.
Take what works into your own screenshots
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Apps with a similar look
Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.