Chart position — tracked daily by LaunchShots
Screenshot changes — detected by LaunchShots
Screenshot style breakdown
Sampled from 6 of Now Mobile's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#E4F4BC bg
#C8D6A5
#5494FC accent
#111111 text
Screenshots
iPad screenshots
Icon palette
About this app
Now Mobile allows pre-hires, new hires, and employees to find answers and get stuff done across IT, HR, Facilities, Finance, Legal and other departments, all from a modern mobile app powered by the Now Platform®. Examples of things you can do in the app: • IT: Request a laptop or a reset password • Facilities: Set up a new workspace or book a conference room • Finance: Request a corporate credit card • Legal: Have a new vendor sign an NDA or a new hire sign an onboarding document • HR: Create or update a profile or check the vacation policy Powered by the Now Platform®, you can deliver the right digital experiences to your employees from anywhere. With Now Mobile, you can manage workflows across multiple departments and systems, hiding the complexity of backend processes. New hires and employees do not have to know which departments are involved in any given process. …
App details
What you can learn from Now Mobile
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 12 screenshots above are Now Mobile's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: Now Mobile runs a light set where the background shifts from screenshot to screenshot (first shot #E4F4BC) — each image has to stand on its own, so the captions carry more of the story. The accent colour we picked up, #5494FC, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Business apps approach the same problem? Browse more Business apps in the showcase.
Take what works into your own screenshots
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Apps with a similar look
Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.