Sampled from 3 of i西安's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#ECF4FC bg
#CFD6DD
#2C9CFC accent
#111111 text
“i西安”APP作为西安市面向市民和企业的城市级综合服务总入口,统一集成了全市各级掌上办事应用,以市民企业的需求为导向,不断完善医疗、教育、住房、交通、生育、养老、就医、养老等高频刚需公共服务;统一全市政务服务入口,汇聚高频政务服务事项,全面提升政府的服务能力,不断提高市民企业的获得感和满意度。
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 3 screenshots above are i西安's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: i西安 runs a light set with one background colour (#ECF4FC) carried across every screenshot — the listing reads as a single poster when the shots sit side by side in search results. The accent colour we picked up, #2C9CFC, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Lifestyle apps approach the same problem? Browse more Lifestyle apps in the showcase.
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.