Chart position — tracked daily by LaunchShots
Screenshot style breakdown
Sampled from 6 of Picture Bird: Bird identifier's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#D4DCD4 bg
#BAC1BA
#8CAC64 accent
#111111 text
Screenshots
iPad screenshots
Icon palette
About this app
Picture Bird is a useful and smart bird identifier app that can recognize any bird species by photo or sound. Simply take/upload a picture of a bird or record a bird's sound, and you can get everything you want to know about it. Key Features: Accurate Bird ID: With machine deep learning technology in pictures and sound recognition, the Picture Bird app can identify up to 10,000+ bird species with incredible accuracy. Users can either upload a bird picture or record a bird song or call, and the app will compare it with training sets of millions of photos or sounds in the database and provide the most exact match. Birding Camera: Are you still using a heavy camera to photograph birds? A phone app can do this now! Focus your phone camera on a bird, zoom in on the bird to find the best position and the app will automatically sharpen the picture. The Picture Bird app lets you have the mo…
App details
What you can learn from Picture Bird: Bird identifier
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 12 screenshots above are Picture Bird: Bird identifier's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: Picture Bird: Bird identifier runs a light set where the background shifts from screenshot to screenshot (first shot #D4DCD4) — each image has to stand on its own, so the captions carry more of the story. The accent colour we picked up, #8CAC64, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Reference apps approach the same problem? Browse more Reference apps in the showcase.
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Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.