Screenshot style breakdown
Sampled from 6 of MyCAVC's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#D4E4FC bg
#BAC8DD
#1C446C accent
#111111 text
Screenshots
iPad screenshots
Icon palette
About this app
Everything you need whilst studying with us! Enhance your experience by accessing personalised information via your fingertips, staying up to date with latest events, benefits and things to do, whilst exploring and collaborating with tutors and peers on key academic milestones. What you can do: - Access academic information and have the whole campus in the palm of your hand. - Available from anywhere, anytime using your own mobile device. - Connect, communicate and collaborate safely without sharing personal information. - Build and join both learning and social communities from the moment you start with us. - Follow clubs and societies throughout the institution with ease. - Stay up to date on lesson content and recommended resources that will help with studies by your tutors and fellow peers. Download now and start exploring!
App details
What you can learn from MyCAVC
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 14 screenshots above are MyCAVC's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: MyCAVC runs a light set with one background colour (#D4E4FC) carried across every screenshot — the listing reads as a single poster when the shots sit side by side in search results. The accent colour we picked up, #1C446C, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Social Networking apps approach the same problem? Browse more Social Networking apps in the showcase.
Take what works into your own screenshots
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Apps with a similar look
Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.