Sampled from 5 of LepidaID's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#ECECEC bg
#CFCFCF
#DC9C7C accent
#111111 text
Reading the caption text from the screenshots in your browser…
LepidaID è l'App gratuita realizzata da Lepida per consentire agli utenti di generare dal proprio smartphone o tablet il codice OTP richiesto per accedere in sicurezza ai servizi della Pubblica Amministrazione e dei privati aderenti al Sistema Pubblico di Identità Digitale SPID. L'App LepidaID permette anche l'accesso veloce ai servizi SPID, attraverso la lettura del QR Code mostrato durante l'accesso al servizio desiderato o tramite la ricezione di notifiche push. Per utilizzare l’App è necessario avere una identità SPID LepidaID attiva. Per tutte le informazioni relative all’App LepidaID e per i videotutorial vai su app.lepida.it Per verificare lo stato delle tue credenziali LepidaID, modificare la password, aggiornare i recapiti o il documento di identità (se scaduto o in scadenza), accedi alla tua area riservata su id.lepida.it
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 5 screenshots above are LepidaID's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: LepidaID runs a light set with one background colour (#ECECEC) carried across every screenshot — the listing reads as a single poster when the shots sit side by side in search results. The accent colour we picked up, #DC9C7C, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Utilities apps approach the same problem? Browse more Utilities apps in the showcase.
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.