Sampled from 5 of Wellmify for professionals's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#DCDCFC bg
#C1C1DD
#4C5CC4 accent
#111111 text
Running a beauty business and want more clients without paying commissions? Wellmify is a free appointment management app that helps you organize your work and accept bookings 24/7. Manage your calendar, communicate with clients, and grow your business — all in one place. Why Wellmify? • More clients, zero commission Be visible in your area and attract new clients without extra fees • Online booking 24/7 Clients can book appointments anytime — even outside your working hours • Easy-to-use appointment calendar Manage your schedule and availability with ease • Automatic SMS reminders Save time — the app sends reminders to your clients for you • Online payments Accept payments without a terminal or unnecessary paperwork • Chat with clients Confirm details and build relationships directly in the app • Instagram integration Show your portfolio and attract new …
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 10 screenshots above are Wellmify for professionals's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: Wellmify for professionals runs a light set where the background shifts from screenshot to screenshot (first shot #DCDCFC) — each image has to stand on its own, so the captions carry more of the story. The accent colour we picked up, #4C5CC4, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Business apps approach the same problem? Browse more Business apps in the showcase.
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.