Chart position — tracked daily by LaunchShots
Screenshot style breakdown
Sampled from 5 of Ella, The Robot Barista's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#FCFCFC bg
#DDDDDD
#DC2C8C accent
#111111 text
Reading the caption text from the screenshots in your browser…
Screenshots
Icon palette
About this app
It's easy! Just sign up, order and pay. You'll get a notification once your beverage is ready to be picked up. Say no to queues! Ella by Crown Digital -------------------------------------- Crown Digital brings you Ella, Singapore's first robot barista - a fully unmanned IoT cafe serving cafe quality coffee, tea, chocolate drinks and more. Order and customise your drink ahead of time while you're on the bus, train or in a vehicle via the Ella app, scan the QR code once you arrive, and instantly collect your cup of rich Italian coffee, soothing tea, or decadent hot chocolate. No more queuing for a cup of overpriced, weak coffee. -------------------------------------- Like a hot coffee on a cold day, we're always here to lift your spirits! Reach out to us by: Visiting our website: www.crowndigital.io Follow us on Instagram: @meetella.official *For usage in Singapore only.
App details
What you can learn from Ella, The Robot Barista
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 5 screenshots above are Ella, The Robot Barista's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: Ella, The Robot Barista runs a light set with one background colour (#FCFCFC) carried across every screenshot — the listing reads as a single poster when the shots sit side by side in search results. The accent colour we picked up, #DC2C8C, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Food & Drink apps approach the same problem? Browse more Food & Drink apps in the showcase.
Take what works into your own screenshots
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Apps with a similar look
Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.