Chart position — tracked daily by LaunchShots
Screenshot changes — detected by LaunchShots
Screenshot style breakdown
Sampled from 3 of 123milhas: Voos e Hotéis's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#F45C2C bg
#F57249
#04AC44 accent
#FFFFFF text
Reading the caption text from the screenshots in your browser…
Screenshots
Icon palette
About this app
Nascemos da ideia de que, com economia e excelência, podemos ajudar cada vez mais pessoas a realizar sonhos e viver grandes experiências de viagens. Afinal, VIAJAR É PRA TODOS! Somos pioneiros em oferecer passagens aéreas com até 50% de desconto em relação aos preços praticados pelas companhias aéreas. E você não precisa acumular milhas ou ter pontos pra comprar com a gente! Utilizamos nossas próprias milhas aéreas pra fazer a emissão dos bilhetes. Você faz o pedido normalmente, como se estivesse comprando diretamente com a empresa aérea. E pode pagar no cartão de crédito, e no Pix! Dessa forma, você pode entrar em um avião e decolar para onde quiser, pagando muito menos por isso. Se pra você as expressões oferta, promoção, passagens imperdíveis, preço imbatível e voos baratos soam como música, aqui é o seu lugar! Emitimos passagens junto às principais cias aéreas nacionais …
App details
What you can learn from 123milhas: Voos e Hotéis
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 3 screenshots above are 123milhas: Voos e Hotéis's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: 123milhas: Voos e Hotéis runs a mixed light-and-dark set where the background shifts from screenshot to screenshot (first shot #F45C2C) — each image has to stand on its own, so the captions carry more of the story. The accent colour we picked up, #04AC44, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Travel apps approach the same problem? Browse more Travel apps in the showcase.
Take what works into your own screenshots
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Apps with a similar look
Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.