Chart position — tracked daily by LaunchShots
Screenshot style breakdown
Sampled from 6 of Craft: Notes, Documents, AI's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#E4E4DC bg
#C8C8C1
#047CF4 accent
#111111 text
Reading the caption text from the screenshots in your browser…
Screenshots
iPad screenshots
Icon palette
About this app
Unleash your creativity and take control of your plans with Craft, a productivity app that transforms how you write, organize, and get things done. Create structured documents, manage tasks, organize your knowledge with Collections, and chat about it all with the AI Assistant. With seamless sync across iPhone, iPad, Mac, and the web, your workspace is always ready, online or offline. WRITE ANYWHERE, ANYTIME Your best ideas don’t wait for an internet connection. Work seamlessly offline with full access to all features, then let your changes sync automatically when you reconnect. Whether you’re on iPhone, iPad, or Mac, Craft keeps your writing experience consistent and powerful. AI ASSISTANT IS THERE TO HELP For seamless research, text editing, or searching across your entire knowledge base, Craft’s AI Assistant keeps you in flow on every device you use Craft on. Powered by advanced l…
App details
What you can learn from Craft: Notes, Documents, AI
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 17 screenshots above are Craft: Notes, Documents, AI's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: Craft: Notes, Documents, AI runs a light set with one background colour (#E4E4DC) carried across every screenshot — the listing reads as a single poster when the shots sit side by side in search results. The accent colour we picked up, #047CF4, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Productivity apps approach the same problem? Browse more Productivity apps in the showcase.
Take what works into your own screenshots
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Apps with a similar look
Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.