Chart position — tracked daily by LaunchShots
Screenshot changes — detected by LaunchShots
Screenshot style breakdown
Sampled from 6 of Amazon Business: B2B Shopping's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#FCFCFC bg
#DDDDDD
#FC640C accent
#111111 text
Screenshots
iPad screenshots
Icon palette
About this app
Amazon Business is your one-stop shop for all your business shopping needs. Shop, buy, track, & manage your business purchases from anywhere at any time. Save money while shopping by leveraging Amazon Business' B2B store and wholesale prices. Our extensive business supply warehouse & mobile e-commerce solution makes products, deals, & solutions available for businesses. Keep things organized by separating your personal shopping & business purchases with Amazon Business. Save time & energy by leveraging our various administrative & shopping tools. Our integration with 3rd party partners such as Intuit Quickbooks makes tracking, managing & analyzing your business purchases & spending easy! Our three-way match feature can be easily accessed in the Amazon Business mobile app & enables you to scan a package with your camera & mark it as received. Wholesale Business Shopping anywhere at any…
App details
What you can learn from Amazon Business: B2B Shopping
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 12 screenshots above are Amazon Business: B2B Shopping's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: Amazon Business: B2B Shopping runs a light set with one background colour (#FCFCFC) carried across every screenshot — the listing reads as a single poster when the shots sit side by side in search results. The accent colour we picked up, #FC640C, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Business apps approach the same problem? Browse more Business apps in the showcase.
Take what works into your own screenshots
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Apps with a similar look
Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.