Screenshot style breakdown
Sampled from 5 of ZIPAIR's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#ECECEC bg
#CFCFCF
#0C7C64 accent
#111111 text
Screenshots
Icon palette
About this app
Enjoy your trip with ZIPAIR app. Features ■Walk you through where to go and what to expect! From booking to getting on board, this app gives you your “to do” list and "schedule" without having to look anything up on your own. Enjoy a smooth run at the airport too by displaying your boarding pass on the app. ■Check useful local information about the destination to prepare your trip! You can check a variety of useful travel tips about your destination. The app helps you fill out immigration forms, which vary from country to country. ■Get the latest news! The app will keep you updated on pre-boarding information about your upcoming flight, check-in status, boarding gate, etc.
App details
What you can learn from ZIPAIR
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 5 screenshots above are ZIPAIR's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: ZIPAIR runs a light set with one background colour (#ECECEC) carried across every screenshot — the listing reads as a single poster when the shots sit side by side in search results. The accent colour we picked up, #0C7C64, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Travel apps approach the same problem? Browse more Travel apps in the showcase.
Take what works into your own screenshots
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Apps with a similar look
Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.