Sampled from 6 of MembersWorld by Bupa Global's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#DCECFC bg
#C1CFDD
#0C144C accent
#111111 text
The Bupa Global MembersWorld app is designed to make managing your Bupa Global policy easier on the go. You can use the app to: Process Claims - Submit claims for you and your dependants - View and track progress - Add any missing information Pre-authorisation - Request pre-authorisation for you and your dependants - View and track progress Global Virtual Care We have partnered with Teladoc Health to connect you to a global network of doctors - Virtual consultations available 24/7 via video or telephone - Unlimited number of consultations - Multiple language options Message us - Contact us at any time with messaging - Receive push notifications when an agent responds - View membership cards for everyone on the policy, even when not connected to the internet - View and download policy documents - Manage your cards and make payments - Manage account details and settings To use the …
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 6 screenshots above are MembersWorld by Bupa Global's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: MembersWorld by Bupa Global runs a light set with one background colour (#DCECFC) carried across every screenshot — the listing reads as a single poster when the shots sit side by side in search results. The accent colour we picked up, #0C144C, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Health & Fitness apps approach the same problem? Browse more Health & Fitness apps in the showcase.
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.